Published at Sunday, February 10th, 2019 - 15:31:50 PM. Beanbag. By Belinda Vargas.
Throughout the 70s the Sacco was widely advertised but not as the Sacco. Marketers needed a name for an imitation of the Sacco so they developed a more appropriate name - the beanbag. The main difference between the Sacco and the ‘beanbag‘ was that the beanbag used less expensive materials to help make it cheaper for the common man. The beanbag would go on to become a symbol of the 70‘s along with the disco ball, lava lamps, Space invaders, Pong and even Abba. Throughout the 1980‘s the beanbag suddenly lost most of its trendy reputation and for that reason was consigned to the world of "kiddie furniture". The beanbag became the kid‘s preference of a seat for watching television and just ‘chilling out‘.
The beanbag‘s level of popularity wasn‘t done any favours when a number of kids were hurt and even choked to death following crawling into the beanbag and breathing in the beans in the bag. In 1995, the CPSC (Consumer Product Safety Commission) in America recalled some 12,000,000 beanbags and demanded all chairs sold in the marketplace after that date to have childproof zip fasteners. A beanbag rebirth started in the latter part of 1990‘s thanks to manufacturers who started employing improved manufacturing techniques such as double stitching and better material along with aesthetic improvements which assisted in making beanbags more durable and appealing.
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